IDENTITY DESIGN

strategy + creativity

We believe better brands are built by combining strategy + creativity. This is why we listen first and then learn what makes you idiomatic, building upon that. We dive deeply into your industry, studying the challenges and nuances of how businesses in your industry grow. We learn about your competition, research what makes them ambitious and how you can stand out above them. 
In the end, we use all this information to strategize, curate and carefully blend together a perfect mix that is uniquely you.

A  |  LOGO DESIGN + BRANDING PACKAGE

Do you have an amazing service or product to share with the world, but feel held back by an identity that doesn’t represent who you are? Through our collaborative five (5) step branding process, you will walk away with a complete visual system that adds depth and personality to your brand, giving you the confidence to implement and grow.

 

Ideal for whether you are just starting out or looking to refresh your look to better represent your brand. You will get a strategic brand identity: the foundation to start securing your dream clients and making a profound mark in your industry.

| TIMELINE: FOUR WEEKS

|  WHAT'S INCLUDED?

  • Discovery Questionnaire

  • Brand Analysis, Research and Strategy Development

  • Strategy Presentation with Moodboard: to define the strategic visual direction

  • Design of two (2) Brand Storyboard concepts containing eight (8) brand elements:

    - Primary Logo
    - Secondary/Variation Logo
    - Brand Mark
    - Submark
    - Colour Palette
    - Typography System
    - Patterns + Textures
    - Social Media Icons + Signatures

  • Two (2) digital in use renderings for both Brand Storyboard concepts

  • Up to two (2) rounds of revisions on chosen concept

  • One (1) round of revisions on the brand storyboard

  • Final design assets for print and digital use

  • Final Brand Storyboard: an at-a-glance document containing all your brand elements

  • Tutorial on file usage

B  |  LOGO DESIGN, BRANDING + BUILD OUT THE FULL BRAND LAUNCH PACKAGE

Ideally suited to take your business to the next level in style and start generating more business immediately. You will receive a strategic brand identity, copywriting, headshot or product photography, a website with the print and social collateral needed to stand out and communicate effectively across all your marketing ventures.

| TIMELINE: EIGHT - TEN WEEKS

|  WHAT'S INCLUDED?

  • Everything included in the LOGO DESIGN + BRANDING PACKAGE A

  • Content Strategy a tailored narrative built for your website and to use across your social and print

  • Photography headshot and/or branding session

  • A Single or Multi-Page Website 
    see here for inclusions

  • Design of your choice of print and social collateral items, a list of popular add ons are below:


 

PRINT

- Brand Style Guide

- Business Card

- Letterhead + Invoice 

- Signage

- Presentation Folder

- Thank You Card

- Poster + Flyer

- Brochure

- Product Sell Sheet

- Postcard

- Notepad

- Box/Flexible Packaging

- Menu

SOCIAL
- Facebook Banner
- Twitter Banner
- YouTube Banner 
- Linkedin Business Banner
- Instagram Post Graphics

- Instagram Starter Grid
- Instagram Highlight Covers
- Instagram Story Template 
- Pinterest/Blog Post Templates

BOOK A COMPLIMENTARY 30-MINUTE CONSULTATION

CUSTOM DESIGN SERVICES

Every project scope is different and we have solutions to suit each of your unique needs.
Let us know the details of your project and we will provide you with a
tailored proposal.

ABOUT  FAQ   |   PROCESS   |   RETAINERS

© 2020 Jessica Plant Design + Branding. All Rights Reserved.